The AI Bypass: Your High Google Ranking is Lying to You | The Authority Blog

Today, I'm going to tell you why that next premise is becoming a dangerous illusion. For years, the ultimate prize in digital marketing was a #1 ranking on Google. It was the undisputed indicator of market leadership and the primary driver of high-value leads. Business leaders have invested billions of dollars based on this simple premise: if you rank at the top, you will be found.